How To Find The Perfect Benjamin Moore Paint Colour

painted living room as seen in the Benjamin Moore paint colour application

Benjamin Moore paint is highly sought after due to it’s unparalleled colour performance, durability, and ease of use. Whether you are painting a single room or the entire home, finding the right Benjamin Moore paint colour is important. Once you apply a new colour to walls, it is something that you are going to have to live with for a long time, and it can significantly impact the way that a room feels.

It’s a big decision, and many homeowners struggle with the process of picking the right paint colour. This is why there are colour consultants. Some people are so worried about getting it wrong that they decide to pay a professional to help them with the selection. But hiring a colour consultant is not for everyone.

If you need help finding the right paint colour for your home, the paint colour web app from Benjamin Moore could be a helpful resource. With this web app, you have an online program that can help walk you through the process of finding the perfect paint for your next project. It’s easy to use, and it puts the knowledge of Benjamin Moore paint experts right at your fingertips.

Read on to learn more about the Benjamin Moore paint colour app, and how it can help any person to pick the right paints for their home.


Colour Family

benjamin moore paint colour selection by colour family

When you use the Benjamin Moore colour app, you can choose to start your search for the perfect colour by selecting a colour. You can start with families like yellows, reds, blacks, greys, purples, blues, neutral colours and more.

Once you have selected a colour family, the app brings you to the spectrum for that colour. On the scale, you will have a multitude of colour choices in the family, and you can move to different places in the spectrum by clicking on the part that you want to view. You can then click on different colours, and the app will reveal the colour name, and it will show recommended accent colours.

After you have a main colour that you like, you can choose the “colour detail” option to see other options for colours that will complement it, or you can select “see in room” to view a simulation of what the colour will look like in room.

The “see in room” feature is nice because it gives you an idea of what the colour will look like in your home, and you can always go back and start out with new colours. We’ll take a closer look at this feature in the section for this option.


Colour Collections

benjamin moore paint colour selecting by colour collection

With the Benjamin Moore colour collections, you have colours that are grouped together based on different factors. Some of the collections are assembled based on the fact that they work well together, and others might fit together because they are well suited for different design and style ideas.

As an example, you have a collection for the colour trends of 2017. These are colours picked by the experts at Benjamin Moore as their favourites or as the colours that they think will be the most influential in this year. In addition to that, you have colour collections like Benjamin Moore Classics, Historical Colours, the Off White Collection, the Affinity Collection, Colour Stories and Designer Classics.

With this option, the web app lets you pick a colour collection. Once you know the collection that you want to use, a colour spectrum with the entire collection will come up. You can move up and down the spectrum in the same way that you would with the colour families, and you can select specific colours to see the name and the accents that will best complement the colour that you selected.

On the colour spectrum, the user has a good opportunity to move up and down the collection, taking a closer look at the entire range. When you find a paint colour that you are interested in, you can then choose the option for “colour detail” or “view in room”.


Colour a Room

benjamin moore paint colour selection made by colour a room

With the “colour a room” option, you can jump directly to picking paint colours for a specific room in the home. This is the same feature as the “view in room” feature from the sections about selecting a colour by family and selecting a colour by collection. The main difference is that with this option, you are starting out with the room first, instead of picking the colour before you put it in the room.

When you choose to go straight to colouring the room, you can start with options for living rooms, dining rooms, bathrooms, offices, kitchen, front door and exteriors. With each category, you will have a few sample pictures that you can select, and the idea is to pick a picture that is similar to the space that you are going to be working in.

After you pick a picture, it will show you what the room looks like with the colours. It will have the main colour used on the walls, and then it will also have options for colouring the ceiling and different accents in the room. You also have a menu on the page where you can make changes to the accent colours that are selected and to the shading of different colours in the room.


Search All

searching for a colour using the benjamin moore paint colour app

As a final option, you can also search for specific colours. If you already know the name of the colour that you want, you can type it into the search bar, and it will bring you directly to the colour. In this way, you could also search by groupings.

As an example, you could type the word “tulip” into the search bar. After you hit enter, two options will come up: red tulip and spring tulips. Each will have an onscreen sample, and you can pick one if you like it. You could also type in something like “blue” to get all of the blues, but if you want a blue, you are much better off going to the specific colour family.

By using the Benjamin Moore paint colour app, you can take the hassle and the worry out of picking paint colours for your home. You can work through the process quickly, and test out a wide range of colour combinations. After you find the right colours for your home, it’s as simple as contacting the nearest Benjamin Moore authorized retailer.


Finding the Perfect Benjamin Moore Paint Colour

Exploring Benjamin Moore paint colours can be daunting, but with a little assistance you’ll find there are a myriad of options available. If you’re overwhelmed with the choice you can always visit our store and speak to one of our experts who will help guide you.

Farrow and Ball – Experience The Difference Quality Makes

example of beautiful farrow and ball paint applied in a living room within a toronto home

Wondering where to buy Farrow and Ball paint? Visit our store and shop Farrow and Ball paint and wallpaper in Toronto today!

When people think of paint companies, they don’t often think about what goes into the paint and the company itself. But paint, especially producing paint, is much more than simply mixing some goop together and hoping for a cool colour. It takes years of hard work and the mastery of a variety of different skills and knowledge bases, including chemistry, design, and knowledge of painting and painting tools.

With so many companies producing paints these days, we often don’t think about the brands that we buy. In fact, we often consider paints based off of two criteria: the colour and the price. Learning about paint companies, their vision and their history, is actually an excellent way to learn more about paint itself. And with more knowledge, you can pick better paints and colours for your next painting project. Today, we wanted to talk about a new addition to our painting collection: the paint and wallpaper company Farrow & Ball.

Founded in 1946 by two friends, John Farrow and Richard Ball, Farrow and Ball quickly became one of the world’s top producers of paint and wallpaper. The company has always had a strong commitment to creating beautiful an rich colours while respecting the environment. Farrow & Ball has spent the past 60 years respecting the traditions of their trade, looking back to see what works, and how to produce high quality paints that offer the rich, deep colours for which the company has become known. And while the company has upgraded their equipment in their factory in Dorset, England, they still use the traditional methods of making paint. It may cost more to produce, but the end results are noticeably superior.

Part of what makes Farrow & Ball paints significantly different from other companies is the colour quality. According to the company, it’s “the high levels of pigment, rich resin binders, and the high refractory nature of our key ingredients that produces our signature immersive depth of colour.” Many professional painters can actually spot Farrow & Ball paint because their quality ingredients and highly-trained paint creators create colour qualities unlike anything else on the market.

Another element that has long separated Farrow & Ball from other paint companies is their longstanding commitment to eco-friendly production and products. The company is proud of their many green initiatives that are designed to make paint safer for the environment and its users. Such programs include making paint that’s easy to clean and produces minimal odours, protecting you and your family from paint fumes and paint stains. Another initiative is the complete elimination of solvents and emissions from their paint production process. Their water-based, zero or minimal VOC (volatile organic compounds) paints are also great for the environment, helping reduce the amount of pollutants released as paint dries.

The Farrow and Ball Test

Many people have done what professionals are now calling the “Farrow and Ball test,” which has demonstrated the superior colour quality found in their paints. The test goes like this: grab a small sample of a Farrow and Ball colour that you like, then head to your big box store that sells paint. Get them to mix up a colour as similar as possible and grab a sample of the base colour that looks the most similar to the Farrow & Ball colour. We’ll call these paints the Farrow & Ball, the Faux Farrow and Ball, and the Big Box Brand.

What most people will notice right away is that the colours aren’t as deep or rich in the Faux Farrow & Ball and Big Box Brand compared to the Farrow & Ball. But in the process, you’ll also notice that the real Farrow and Ball covers better than the other paints, which is important for getting the most out of every brush stroke. When paint covers effectively, you’ll get more “bang for your buck,” as it were, paint a room faster, and still get the colour you desire.

People who do the test also notice that the final finish, after everything is dry, has a deeper and richer quality. It may not be something you can put your finger on, but the end product of a Farrow and Ball paint always looks better than the Faux Farrow & Ball and the Big Box Brand.

Farrow and Balls Offer Fun, High Quality Paint Colours

Farrow and Ball have also become known for their funny and strange colour names, which has become a staple of their new releases. Every season, new colours are released along with their ridiculous names. Popular favourites include “Elephant’s Breath,” a deep, rich grey, and “Nancy’s Blushes,” a beautiful and rich pink.

This year, Farrow & Ball have made a range of colours inspired by Asia, calling it “East Meets West.” They describe the latest trend best themselves:

“Drawing influence from Asia, and combining it with industrial finishes, creates a fusion that sits well in any contemporary home. This trend takes note of natural materials and uses them in a more regimented way – sharp, slick lines and metal touches are used frequently to offset the glimpses of the natural world. In terms of colour, soothing neutrals like Ammonite, Worsted and Wevet are punctuated with bolder tones such as Blazer, Babouche and Yeabridge Green. Together this combination of colours perfectly embodies the meeting of two worlds to create a timeless and eye-catching scheme.”

Farrow & Ball have been setting the standard for paint and paint products for sixty years. Their combination of quality paints and excellent colours has made this company a worldwide phenomenon. While they can be more expensive than the leading paint brands, many painters will only use Farrow & Ball to ensure the best results. Only a select number of stores throughout the world can actually carry the paint, mostly smaller boutique paint stores, we are proud to be a Farrow and Ball Toronto paint store. But if you’re not in Toronto, be sure to head to a local retailer to find out more about this amazing paint brand.

How Much is Farrow and Ball Paint?

Farrow and Ball paints are priced a higher than most paint brands due to the high-quality formulation of the product. For an accurate price quote you’ll need to contact a supplier to work out details including finish, colour, and quantity of paint required for your project.


Does Your Home Need An Exterior Repaint?

beautiful home after exterior paint job

When it comes to painting the exterior of your home, it’s important to recognize when it needs to get done. Leaving a home’s exterior alone when it needs to be repainted can result is lots of damage, some of which can be extremely costly. If you live in your own home, here are a few signs to watch out for on its exterior. They will indicate that it’s time to repaint the exterior to help keep your home looking and operating at its absolute best.

1. Peeling Paint

When paint starts to peel, that is a very big indicator that you need to repaint. This happens much more frequently in cold and snowy climates, where frequent temperature changes around the freezing mark will cause the paint to expand and contract. When this happens, it can separate from itself and your home, which means it is no longer providing that extra layer of protection that your home needs.

2. The Caulking is Wearing Out

Paint and caulking are teammates: they both perform necessary tasks working towards a common goal. For paint, it’s keeping the broad parts of your home protected from the elements, for caulking, it’s sealing up the seams and gaps to make things weather and water resistant. If the caulking is starting to separate on your home’s exterior, it’s time to get it redone. But since paint and caulking work together, you will have to repaint as well to ensure you have the best levels of protection for your home.

3. Mold and Water Stains

Extremely costly and potentially dangerous, signs of mold and water damage mean that the time to repaint is now. Not tomorrow. Not next season. Now. These two types of damage have a habit of spreading under your home’s exterior, which can cause massive amounts of damage and, in the case of mold, potential health risks. If you find this damage, be sure to call in professionals who can help you fix the damages, and then it’ll be time for a fresh coat of paint.

Painting the exterior of your home is an absolutely essential aspect of home ownership. Shopping for high-quality exterior paint is a good first step. Quality paint not only helps your home look good, the right paint helps to protect is from the weather and regular wear and tear. It’s best to think of paint as a suit of armour for your home: when you see a break or crack in that armour, it means you need a new set. If you see evidence of your home’s paint wearing away, whether it’s peeling or giving way to mold or water, maybe it’s time you get some tips on buying the best exterior paint for your home. An exterior repaint is the perfect way to keep your home looking and operating at its best.

4 Reasons You’ll Love Plutonium Paint

One of the greatest recent innovations in painting has come not from a paint brush or a bucket, but from a can. It’s called “Plutonium Paint – Ultra Supreme Professional Grade Aerosol Paint” and it is changing the way people look at paint. Using the latest in aerosol and painting technology, this new kind of paint could make your painting experiences easier, and leave you with better results. Here are just a few reasons why you should select Plutonium Paint for your next project.

  1. Fast-Drying Spray Paint

One of the best aspects of Plutonium Paint is how quickly it dries. Unlike other aerosol paints, plutonium can dry in as little as three minutes. This means you can apply a second coat in a much faster time, and get the look you want way quicker than if you used traditional aerosol paints. So if your project requires a lot of layers of paint, consider Plutonium Paint for better and faster results. But a word to the wise: this paint is so quick to dry, you need to hold it closer to the surface that you are painting. Try to keep it as close as three inches away, or else the paint may dry mid-air and become useless.

  1. Durable Finish

Spray paint is notoriously fragile, flaking and falling apart for a myriad of reasons. But this isn’t the case with Plutonium Paint. Plutonium, thanks in part to your ability to put on multiple layers in a short amount of time, hardens as it dries. The result is a tough and durable matte finish that can last longer than other aerosol painting options.

  1. Fuller Colour

Plutonium paint’s unique and ingenious construction actually makes pigments more dense, resulting in a better colour in the end result. Where many aerosol paints have a hard time completely covering a surface in a new colour, plutonium’s dense pigmentation can fully conceal the old colours, all while providing a solid, bright and dense colour scheme that’s often difficult to find in aerosol paints. If you want great looking colours done in less time, and that look more complete, try out a Plutonium Paint can. It can give you results other aerosol paints simply cannot. And with over 40 available colours, you are sure to find something that works for you.

  1. Easy to Use

Finally, Plutonium Paint is easy to use. The can can spray at nearly any angle, including completely upside down, so you can get at all those hard-to-reach places easily and effectively. The dense colouring also eliminates the need for a primer coat, so you can start painting with the colour and product you want right away.

Plutonium paint is one of the most innovative aerosol painting products available. It can give you the colours you want, in a density that’s unparalleled by other aerosol paints, and it can do this in just a fraction of the time. So if you’re looking for an aerosol pain that’s easy-to-use and gives great results, we highly recommend you come by your local Toronto Plutonium Paint dealer.

Learn Why Benjamin Moore Is Right For Your Project

aura paint cans in a benjamin moore store

Beyond simply discussing the reasons why Benjamin Moore paints are great for your walls, we’ll instead take a look at the paint brand in general, as there is much to be said about a company that truly cares about it’s customers and their communities. Benjamin Moore paints has a belief that paint is more than simply colours on the wall. Indeed, it’s more than the friendly staff at your local Benjamin Moore paint store or a huge selection of paint colours available to choose from. There is more to Benjamin Moore than simply the most advanced paint technology in the market. Here’s just three reasons why Benjamin Moore is right for your next project beyond simply the quality of our products.

Environmentally-Friendly Products

Benjamin Moore paints are widely trusted and used by people and businesses all around the world. The reasons vary, but it’s mostly because people love their colours and the quality of their product. But many other people love Benjamin Moore paints because the paint itself is much, much better for the environment. Benjamin Moore has spent a significant amount of our time and money on developing paint that’s not only better for the world we live in, but to implement their own internal environmental commitments worldwide. So when California passed new laws that raised the standard of paints used in the state, Benjamin Moore was ready and made sure those standards were met in every paint, in every line, in every part of the world. Benjamin Moore Natura™ paint has even received an official asthma & allergy friendly certification.

Giving Back

As a company, Benjamin Moore knows their success is due to their customers and the communities they live in. They strive to be more than a paint manufacturer because they know their customers are more than paint supply buyers. That’s why Benjamin Moore is dedicated to providing the services and products to charities and initiatives in almost every community in which they work. This includes housing initiatives, preserving historic sites, and much more, all improved through the power of paint and painting supplies. So when you come into a Benjamin Moore store, you know your money is also going back into your local community, keeping it alive and helping those in need.

Safety First

Paint, many people don’t know, can be quite dangerous, and Benjamin Moore is dedicated to keeping everyone safe. Whether it’s a staff member making the paint in one of our top of the line laboratories, or a customer taking the paint home, we want to keep everyone safe and happy. Their practices are varied but include strict safety regulations, and regular drills with local emergency personnel, for their employees. For you, this means giving you all the information you need before you their products.

Selecting the right paint comes down to so much more than colour and materials. It also includes thinking about how a company works with you, your community, and its own workers. With Benjamin Moore, safety, sustainability, and giving back are top priorities, and these all translate to benefits for you and your neighbours.

Should you Stain Your Deck, or Paint It?

With Spring officially upon us, many homeowners are looking at their decks and wondering what to do. It needs fixed up and protected, but should they do it with stain or paint. Each of these options has various advantages and disadvantages, so today, we decided to look at both to give you a balanced opinion.


Staining is used exclusively on wooden decks, or decks made with some sort of wood-based materials. It’s usually used to highlight the colour of the wood and give the deck a rustic, traditional feel.

Staining Pros:

1. Stain is an effective barrier against moisture, which can protect your deck from rain and water damage, and deteriorating when soaked for long periods of time.

2. Stain is also very easy to apply, much easier than paint. It usually only takes a couple of coats and doesn’t require primer.

3. As stated, stain gives your deck a very natural look that can highlight the beauty of the wood.

Staining Cons:

1. Stain requires a lot of prep before application, including sanding and even stripping before applying a new coat.

2. Most stains last only a year, two at the very maximum, and so you will get very used to re-staining every year.

3. Stain doesn’t cover up, so any blemishes or unsightly aspects of your deck will still look that way after a good staining, even with the best products available.


Painting a deck is often more labour intensive, but it can also yield longer lasting results. Plus, paint can be applied to more than just wooden surfaces and comes in multiple colours. So if you have a particular design in mind, paint can help unify your vision.

Painting Pros:

1. Painting typically last longer than staining, usually by a few years. A quality paint and paint job can last anywhere from 3 years and up.

2. Stain comes in a few colours: grey, brown, those sorts of colours. Paint comes in nearly every colour under the sun.

3. Being opaque, paint will cover up blemishes and stains on your deck completely, which can give you extra time on old or unsightly deck wood that’s still structurally sound.

Painting Cons:

1. Deck painting is no easy task. It will require multiple coats, and plenty of preparation. It will last longer, but it’s no small feat painting a deck.

2. And despite lasting longer, painting isn’t as moisture resistant as staining. If you live in a wet climate, paint may actually be a bad idea and cause your deck to deteriorate more quickly.

At an average cost of $2-5 dollars per square foot for each of these products, you can choose to stain or paint your deck on other factors, like look and frequency of maintenance. Just be sure that, no matter the material you choose, that it is applied properly and, most importantly, safely. Follow the safety instructions, and always make sure you leave the new coat of stain or paint time to soak in and dry.

3 Problems You’ll Encounter Repainting Your Old Home

painter repainting home

Repainting a home is always a challenge. Not only can you discover damage you didn’t know about before, you may also encounter any number of problems as a result of your old home’s construction, the paint used before, and even just the way your home sheds moisture. When repainting your home, here are just a few problems you can encounter. We’ve also included some easy tips to prevent and correct these issues, so your old home looks brand new for longer.

1. Peeling

Peeling happens to the best of us because sometimes what causes it is completely outside of our control. Moisture escaping homes in strange ways, for example, causes peeling in places you didn’t even know were getting more than their fair share of water. Always paint onto dry surfaces to cut down on peeling paint, never onto wet surfaces, especially wooden surfaces. An exhaust fan can help dry out areas you want to paint. Another way to combat peeling is to properly clean your surface, especially if it’s glossy, and get a quality latex primer and paint. Latex lets small amounts of water through, reducing peeling.

2. Chalking

Chalking is a fairly common problem with exterior paint and is the result of paint turning into a dust, mostly caused by the paint film decomposing into a loose powder on the surface of your paint. Note that a little chalking is entirely normal and almost unavoidable when painting, but excessive chalking not only looks bad, but also ruins your paint job with excessive dustiness. The best way to control chalking is with the paint itself. Low quality paints, ones that use a lot of pigment or are meant for the indoors, will lead to chalking. If you’re already dealing with chalking, scrub the wall with a stiff bristle brush and rinse with a garden hose. If the problem persists, paint over with a quality primer and use a different paint.

3. Alligatoring

Named after the scaly alligator, alligatoring refers to paint that dries into small, isolated chunks rather than a smooth surface. The result is a patchy and scaly paint job that looks like pieces of new paint were almost splattered over the old, which is still clearly visible. Alligatoring is a common issue with outdoor paint especially, where changing weather conditions can make paint dry in strange ways. It’s also common when painting over old paint since the new and old may not bond properly. The easiest way to avoid alligatored paint is start over. Scrape off the paint, sand down the surface, prime it with a quality primer, and paint over it again. For outside conditions, paint on good paint days: cool but not cold and dry.

Painting old homes can lead to any number of problems, often before you’ve even put any paint on the walls. So start at the paint store: invest in quality paint and tools before you start any project, and properly prepare the area for your fresh coats. This alone will reduce your chances of any unwanted surprises and leave your home looking its best.

Pros And Cons Of A DIY Paint Project

Choosing whether or not to do a painting job yourself may seem like a no-brainer, but there are tons of pros and cons to consider before rushing out to the paint store or picking up the phone to call the professionals. Here’s a quick list of pros and cons for your next painting job, and whether doing it yourself is better or worse than simply hiring a professional.

Why Bother Doing A DIY Paint Project?

Cost: Your own labour can be inherently cheaper than hiring a professional painting contractor, and therefore theoretically, is cheaper than a professional painter. You paint for free, a painter paints for profit. So when you are thinking about the cost, always think about whether or not you could do it yourself, whether you have this time to do the job yourself and therefore save yourself some money.

Control: When it comes time to paint a specific colour scheme, it is not uncommon for a professional to make some strong recommendations. With your own hand, your colour schemes are entirely under your own control. Some professionals may question your choices in ways you feel they won’t understand, so sticking to your guns is way easier with only your opinion mattering. Hence, therefore performing your painting project do-it-yourself style can give you the look you want without having to haggle or debate about why you like the colours you’re choosing.

A Few Reasons Why You Might Not Want To

Cost: Many people think they can do the job themselves and, in many instances, they are absolutely correct. But there are certain advantages to getting a professional to paint for you. For example, more difficult and technical paint jobs, like outdoor painting or painting a ceiling, will benefit from a professional, not only because they will do the job better, given their expertise, but also because they can do the job right the first time.

There are many instances when people simply do the work themselves only to have the paint job look amateur and last only a little while. With a professional, the job gets done in less time and will be done correctly the first time. Such a guarantee simply doesn’t exist with doing the work yourself. Mistakes are entirely on you if you screw up, and those mistakes will show instantly. If you think the work is a little too complicated, or you simply don’t have the time, a professional painter will actually save you money in the long run.

Skill: Especially with these more technical jobs, if you want certain colour schemes or are painting places with strange lighting or surfaces, a professional can make a job look better in less time. When looking at a painting job, think about what sort of skill is needed and be honest about your own abilities. Remember, it’s always better and cheaper to hire a professional and get the job done right than paint, realize you’re out of your depth, and hire a professional after the fact. Many people think painting is an easy job, but certain scenarios prove otherwise very quickly. Be honest with your own abilities and you’ll get something that you can be happy about much easier, and for less money overall.

Materials: Painting costs add up quickly: paints, paintbrushes, appropriate attire, and all the other costs easily add up in painting jobs. But professionals will already have all the right equipment and that can save you money in the long run. Additionally, a professional will know when and where to use what product, potentially saving you the hassle of using an inferior solution. When you are thinking about DIY painting, the job may be cheaper by getting someone with all the right tools already over buying them all yourself, only to use them a handful of times.

How To Choose The Right Kitchen Paint Colours

kitchen in need of a paint job

Everyone knows the phenomenon: people at parties always end up in the kitchen. This may be because that’s where the food is, it may be because there’s always lots of activity, or it may simply be the best smelling room in the house. Whatever the reason, kitchens offer a great space to gather and hang out, so choosing the right kitchen paint colours are essential for anyone considering a new coat of paint in the room that attracts guests. But every kitchen is a little different and so are the people who use the, but here are some tips we have on how to choose the right kitchen paint colours.

Kitchens are unlike any other room in our homes not only because of their function, but from a painter’s perspective, they offer less wall space but just as much painting space. Actual walls in kitchens, on average, only take up about half of the kitchen wallspace. The rest is dedicated to cabinets, trim, and other spaces. This makes kitchens especially exciting and also a little daunting.

When thinking about kitchen colours, you have to consider each of the things you are painting. Cupboards, trim, and walls are rarely painted the same colour, so kitchens can be a fun place to experiment with multiple colours. So when you are painting a kitchen, don’t think just one colour, but an entire design.

Colour palettes in 2014 are moving towards natural, seaside-inspired hues, so look for blues and yellows that remind guests of the oceanfront. Brighter colours and softer hues go well together and make for a welcoming space to guests and family members.

Always consider the furniture you have or plan to have as well. Lighter furniture, especially at breakfast bars, benefits from more welcoming and lighter colours. Just be careful not to wash out a space, always look for brighter colours against very light, weathered, or faded furniture.

When picking kitchen colours, it’s also important to think about the connecting rooms as well. A dining room right next to the kitchen, for example, should complement the colours in the kitchen to avoid harsh transitions. While use of what I like to call ‘statement colours,’ colours that people notice when they enter a room (they make a statement), try not to make every colour in your kitchen a statement colour. Instead, just like cuisine these days, stick with a couple of basics and a deciding flavour to bring out the natural beauty of your selections. Simple is always better than complicated, both with cooking in the kitchen and the paint on the walls. Luckily, with the huge selection of colours from Benjamin Moore finding the ideal scheme should be pretty simple.

Finally, don’t forget about your kitchen’s “fifth wall,” the ceiling! Painted ceilings can make a statement or really tie a room together. Whatever your choices, just make sure your kitchen paint colours offer a casual, welcoming, and comforting feel. Your guests will all gather there, so they should feel welcome right down to the walls.

Can Whiteboard Paint Really Improve Your Productivity?

whiteboard in action in office space

Whiteboard paint is one of the best inventions out there. The paint is easy to apply, easy to use, and comes with none of the mess of a blackboard. Whiteboards can make any space, from home to office, a much more better space, both for productivity and looking great.

For those who don’t know, it is entirely possible to paint your own white boards, you no longer have to buy them and try to fit them into your space. Instead, you can use whiteboard paint to turn any existing surface into a whiteboard, integrating a productive surface into an already existing space. Alternatively, you can paint a very large space, meaning your brainstorming area can hold some very big ideas.

White board paint is especially handy on things like kitchen cupboards. A cupboard is always moving, making a whiteboard on top clunky and pointless, but with whiteboard paint, you can turn the cupboard itself into a whiteboard. Before your next big dinner party or neighbourhood potluck, label your cupboards with what’s inside. Then whenever asks you where something is, just tell them to read the cupboards. That way, your guests can help and you can actually enjoy hosting over trying to describe where everything you keep plastic cups.

One reason that whiteboards are great for productivity outside of dinner parties is their chance to generate creativity. For many freelancers working from home, unproductive distractions like television or surfing the internet can really cut down on a productive day. But whiteboards can give you a space to be distracted and productive. Doodles, lists, easily erasable idea generators, these are all distractions that can help you forget your work at hand while still keeping your mind engaged. You may have heard that taking a shower is a great way to get through a tough work problem; well, whiteboard doodling can also help in a similar way. Plus, being easily erasable, you can turn that doodle space into a work space instantly.

At the office, whiteboards are regularly used in meetings to communicate ideas, spread memos, and announce changes, but because whiteboard paint is great anywhere, they can become a better part of any office. If there are team members working different schedules, for example, they can leave notes on their progress, etcetera on whiteboards. Suggestions for where to go next, whether in a project or that next office party, can also go on the whiteboards. All these reasons keep an office communicating,

Too often, we have great ideas that we quickly forget, but with an easily accessible whiteboard, those ideas can get lost. With a whiteboard made with whiteboard paint, you can combine the easy communication of whiteboards with the convenience of wherever works best. for your office. Instead of relying on paper, which isn’t as erasable, blackboards that get dust everywhere, or store-bought whiteboards that can’t be hung just anywhere, get some whiteboard paint. Start turning blank, unused surfaces into whiteboards to keep you on track. And if you happen to draw some pretty cool pictures along the way, that’s okay too.

For more information on whiteboard paint, or any other speciality paint, be sure to contact us for details.

3 Reasons to Shop at Your Local Benjamin Moore Store

Walk into your local Toronto Benjamin Moore paint store and you will instantly notice a few things. First, the bright and clean space will be filled with all sorts of great painting accessories, from brushes to gadgets you’ve probably never heard of! The friendly staff will also be on hand, professionally doling out advice, tips, and smiles in equal measure. Of course, the best part of any Benjamin Moore paint store is, well, the Benjamin Moore paint. Any store employee will tell you about the great benefits of choosing Benjamin Moore paint for your next renovation job, but here are 3 reasons you’ll absolutely love stepping into your local paint store:

Expert Advice

A Benjamin Moore paint store employee knows more about painting than the teenager sitting behind the desk at your regular paint department. These staff are dedicated to helping you make the best painting choices possible. When you walk into a Benjamin Moore paint store, come with your most difficult questions, these staff members will be able to give you quality advice so your next painting project looks better and lasts longer. And if you need a second opinion on colours or tints, a paint store employee can help you weigh the benefits for the best choice for you. From application tips to the right type of paint, painting experts will have answers for any of your questions.

Quality Products

Benjamin Moore paint has proven time and again to be the best paint you can find on the shelves. Its high quality materials, combined with the latest in paint technology, means you are getting paint that is unparalleled in quality. And with so many options, from exterior paints to the latest in eco-friendly options, not to mention the latest and greatest colours and tints, Benjamin Moore paints will bring that extra something to your next project. Don’t be satisfied with cheaper substitutes, Benjamin Moore paint will do a better job for less. Which brings us to our third reason to go to your local paint store:


Armed with the advice of paint store professionals and the best paint on the market, a single trip to your local Benjamin Moore paint store has already armed you with some savings. You will already have some application tips to save time and access to the best time-saving accessories for those hard-to-reach-places, but the paint itself will also save you money. Because of Benjamin Moore quality paints, you will need less coats to get the right look and colour. That means less paint overall and more money still in your wallet.

Your local paint store is a great place to stop in when you have any new painting project. You’ll find friendly staff and quality products that’ll save you time and money, and make the painting experience better overall. Plus, with Benjamin Moore paint, you can take comfort in the fact your paint will last longer in the colour you want.

For more details feel free to contact us directly.

4 Reasons Benjamin Moore Paint Beats The Other Guys

benjamin moore paint chips

For decades, Benjamin Moore paint has stood head and shoulders above competing brands. The name has become synonymous with high quality and stunning colour and is widely available. Besides being environmentally friendly, chosen frequently by professional painting contractors, and one of the safest paints on the market, Benjamin Moore’s quality paints are the best decision for any paint job, from fences to bathrooms to your child’s bedroom makeover.

Here are four reasons that Benjamin Moore is better than most of the other paints on the shelf.

1. Versatility

Benjamin Moore offers a wide variety of paints to match whatever your next project demands. Depending on your next project, your may need something extremely durable, or easily applicable, or leaves a beautiful and stunning finish. With an entire line of quality paints, from the Aura Exterior Paint to their patented Arborcoat Waterborne Exterior Stain, Benjamin Moore has exterior paints that cover any job. The same versatility is here for your indoor renovations as well. Such as great paints for steamy bathrooms or your kid’s race car-themed makeover.

2. Colour Selection

Benjamin Moore has some of the widest selections in the world, with over 2500 colours and mixes to choose from. No matter what your interior or exterior needs, Benjamin Moore has a colour that will make your neighbours stop and notice. From soft greens to bold reds, Benjamin Moore paint will make any room pop, any exterior surface shine with a unique colour available exclusively from Benjamin Moore. Not to mention

3. High Quality

Benjamin Moore paint uses only the highest quality materials and comply with the strictest environmental standards in the world. This means your paint will be more durable, look great for longer, and be safe for you and your family. Whereas other paint can lose its colour, chip, or can’t even hold up to a thorough scrubbing. The quality of Benjamin Moore paints will keep your house looking great for longer.

4. Your Time

People buying paint often think they cannot afford Benjamin Moore paint and that a “bargain” paint is a better option simply for being cheaper. However, when you factor how much more paint you will need for the same job, plus all the extra time applying coat after coat, the price of bargain paint becomes less of a bargain and more of a hassle. When you combine the hours lost and extra paint with the quicker time bargain paints take to fade, they are actually significantly more expensive. Benjamin Moore paints are second to none for quality and require less work and certainly less headaches to apply. In addition, your newly painted walls will look better for much, much longer.

No matter what your next project, the various products and colours offered by Benjamin Moore paints will be the best decision you can make. Combining environmentally friendly materials with only the highest of quality, Benjamin Moore paint has the colour you want in the style you need. Your next paint project will surely turn the most heads when you choose Benjamin Moore.

Exterior Painting, Does Your Home Really Need It?

home in toronto in need of exterior painting

Exterior painting can be a labourious process, one that involves hours of outside work, buying all sorts of new materials, and choosing a new paint colour for your project. This can all seem like a pain and many people try to delay the inevitable as long as possible. But painting the exterior of your home can not only be fun (unless it’s the dead of winter), it may simply be necessary to protecting your home.

Every time your house shields you from a thunder storm, protects you from intense winds, or shelters you from the hot sun, the paint on your house is doing the same thing. Rain, dirt, and heat will all slowly degrade the paint on the outside of your home, meaning that it may be time to replace the paint to help your house look better after years of abuse. Think of it as a thank you to your home for all the years of shelter it has provided you.

But exterior paint is more than just an added buffer to the elements, it is an integral part of your home’s defenses. A quality exterior paint, such as Benjamin Moore, protects your home from water damage and provides a surface that is easy to clean. A good exterior paint job, then, will help prevent water from seeping into parts of your home and keep it looking its best.

Does Your Home Need Painting?

So how do you know if your home needs exterior painting? There are more than a few signs that it needs done. One is the colour. If your house’s colour is faded, then the paint is wearing out, meaning your home is more susceptible to those nasty elements. Dirty exterior walls can also indicate that your paint is becoming less effective. The more difficult the surface is to clean, the more likely you need to repaint the surface. Another tip is to find a relatively sheltered or hidden part of the painted surface and put some tape on it. Strip it away and see what happens. If the paint is taken with it, the whole coat is separating from the house, leaving space for dirt and water to start causing problems under the surface. That will need to be taken care of right away.

The most obvious reason to paint the exterior of your home is if the paint is already chipping. When your home’s paint is already falling off, bigger problems are only one bout of bad weather away, which could leave your home looking bad and also suffering from intense damage from any number of weather-related incidents. Rather than wait in these instances, you should consider painting your home right away.

But if all else fails, just go with your gut feeling. People are starting to trust their own instincts less and less, but if you find yourself thinking that you need to revamp the exterior of your home, then your house could probably do with some exterior painting. You may have noticed some small details over a long period of time that you think you forgot about, or someone could have mentioned something. Whatever the reason, be it fading colour or chipping or simply a gut feeling, exterior painting is always a great option to keep your home safe and beautiful.

If you ever have any questions about the right exterior paint product for your project, feel free to visit us or give us a call.

3 Reasons To Choose Benjamin Moore For Your Next Paint Project

benjamin moore natura

Benjamin Moore is a popular paint manufacturer that many people have relied on since 1833. Although pricier than some brands, paying the extra dollar for a good quality paint is often well worth it. Here are three reasons to better inform you as to why you should buy Benjamin Moore paint.

Save You Time & Money

The trouble with a lot of the lower priced paints is it often takes more coats of paint to do the job. This is results in it being less economical in three major ways, what are some of the consequences of painting with inferior paint?

  • The first is that it will cost you more in labour. If you are hiring external help to paint your home, it is going to take the painters longer to do the job, thus costing you more.
  • Secondly, you will need more product. The more paint it takes to colour one opaque coat, the more product you will use. You may need to buy an extra gallon or two to get the desired colour intensity payoff with a cheaper paint. Many Benjamin Moore paints cover well enough to require only two coats (even traditionally difficult colours), so you will save you time and money as well.
  • Lastly, the vibrancy of the paint won’t last as long. Cheaper paint will chip, however Benjamin Moore paints utilized special, high-tech pigmentation technology producing long-lasting colour that doesn’t fade in addition to being very durable.

Eco Friendly Paint

Most paints contain harmful fumes that have been linked to causing respiratory and other health issues. These are called volatile organic compounds, or VOCs. Some people who are sensitive to VOCs get headaches, dizziness and nausea, as well as eye and throat irritations after using paints high in VOCs. Benjamin Moore’s Natura has no VOCs and comes in more than 3,000 colours.

Not only is Natura low in VOC but there is little to no compromise in quality with this line of paint. Even when compared to Benjamin Moore’s highest quality line of paints, Benjamin Moore Aura and Benjamin Moore Regal, many painters have found no discrepancy in colour payoff or vibrancy, and noted that you will get the same reliable product as you would with all of the other Benjamin Moore products, minus the harmful VOCs and bothersome smell.

Wide Selection Of Products

There are a variety of Benjamin Moore paints which vary in price, finish and texture to suit your budget. This makes it easy to stay economical without sacrificing quality and reliability. Benjamin Moore’s warrantee will ensure that you are happy with whichever line of paint you choose, regardless of it’s price. As mentioned above, saving a buck or two on the paint itself will allow you to spend the extra money on other things like labour, or room accessories to match your newly painted space!

As your downtown Toronto Benjamin Moore paint store, if you have any questions please do not hesitate to contact us.

3 Areas That’ll Love Chalkboard Paint

chalkboard paint table

If you are searching to decorate your home in a useful and unique way, perhaps chalkboard paint is right for you. If you have kids, an office, or a kitchen that you want to make more of an interactive space for the whole family, this could do the trick. Chalkboard paint is matte in texture and could add a modern flair to the look of your home. You don’t have to confine chalkboard paint to walls. You could paint furniture, floors, and small household accessories. Also, chalkboard paint is very versatile. It can be simply a decorative feature in your home that is not used as an actual chalkboard, or you can write on it if you wish. However, if you do choose to use them like a chalkboard, the great thing about chalkboard paint is that it won’t ruin the walls; you can just wipe it clean.

Here are three useful chalkboard paint ideas that you can incorporate into your home!

Chalkboard Paint In The Kitchen

The kitchen is a great place to incorporate chalkboard paint into your home because it is a family space that is meant to be interactive. Painting your cupboards with chalkboard paint is a useful way to jot down ingredients, recipes, weekly menu ideas, and grocery lists. Painting the small sections of your walls could also make it handy to write notes or little reminders to family members or house mates.

Another idea is to use chalkboard paint instead of the common tile back-splash along the counter. This modern and unique decorating trick is gaining popularity right now. Lastly, you could choose a wall, such as the one behind the kitchen table, to paint as a chalkboard. If you have kids this could be useful as a place to write on while doing homework, or play on while you make dinner in the kitchen.

In The Office

Many people have bulletin boards in their office to post reminders, inspirational images and notes above their desk. Imagine extending this idea to the entire wall. Painting a wall in your office with chalkboard paint would allow you to write to do lists, phone numbers, important reminders and jot down any random notes of inspiration quickly and easily. An added bonus is that it is environmentally friendly; using a chalkboard instead of many pieces of disposable paper reduces your carbon footprint and will make your office look more sleek, utilitarian and modern.

Chalkboard In The Kids Play Room

Many people have a problem with children who write on the walls. This is often an unavoidable problem with families who have young children and crayons and markers in the house that are within reach to children. White walls often look like a blank canvas for kids to draw all over. The problem with drawing all over freshly painted white walls is that you cannot wash it off! Having a chalkboard wall as a designated area to draw on will solve this problem and teach children to colour inside the lines, so to speak, or at least not all over your walls!

Hopefully these ideas will help you incorporate chalkboard paint into your home in a way that is useful, attractive and enjoyable!

Three Bedroom Colour Schemes To Make Your Home Sparkle

bedroom paint colour schemes

Do you ever feel overwhelmed when trying to decorate your home? Sometimes it’s hard to know where to start when there are so many interior design options to explore. What most people don’t realize is that one of the easiest ways to find your voice as a decorator is to start with a colour scheme. Here are three bedroom colour schemes to make your home sparkle!

When thinking about bedroom colour ideas, it is best to start off with a larger theme to guide you. Think about how you want your bedroom to look and feel. What kind of story do you want it to tell? Do you want it to remind you of a certain time or place? The next step is to pick out three colours that you associate with this idea. Here are some decorating ideas and corresponding colour schemes to help get you started.

1. Nautical

The serenity of the sea can be brought right to your bedroom by using three simple colours! Red, white and blue. We highly recommend Benjamin Moore paint for fabulous deep colour appearances. But, it doesn’t have to be as simple as painting the walls these colours. You can add texture and depth by painting stripes on one wall or painting your entire bedroom white and incorporating the other colours into the room with accessories and textiles. Consider nautical themed drapes and bedding to capture the spirit of the sea.

2. Contemporary Warmth

This is a popular interior design theme meant to make you feel warm and at home. It is a classic yet understated theme that usually uses neutral and earth tones. These colours tend to be warmer in nature and this gives off a familiar feeling of comfort. Bedroom paint colours such as warm taupes, chocolate browns, forest greens and beiges evoke the feel of a cozy space that you will love. Avoid overusing beige by mixing different shades of one colour. Some decorating ideas include painting three walls one shade and the wall which frames the bed a darker or lighter shade of the same colour. This will add depth and contrast. Why not add small pops of bright or deep colours here and there to break up the monotony. This can be done with furniture, pillows, rugs or small accessories. Mixing textures and tones will surely bring out that contemporary warm feel that is so comforting to have in a bedroom.

3. Expressive Exotic

Beautiful jewel tones such as emerald green, ruby red and gold work great as bedroom paint colours. They will surely add a vibrant and regal feel to your bedroom. Though some people are intimidated, this is a surprisingly versatile colour palette to work with. Deep sapphire blues and academic purples an evoke a classic antique charm. Mixing some gold touches in with your decorating ideas can modernize it and give it a playful feel. Warm ambers tones will subdue deeper and darker colours by bringing in some warm earth tones.

Hopefully these decorating ideas have inspired you to choose interesting bedroom colour schemes to make your home come alive!


Exterior Painting In Winter, A Disaster Waiting To Happen

home about to be painted in the middle of winter

Exterior painting is a difficult task even during the best of summer days, but it’s even more difficult during our frigid Toronto months. Most professional painters simply refuse exterior painting jobs in the winter and for good reason. Turns out it isn’t the working conditions that make professionals shy away, it’s the poor results. The cold and varying moisture levels can wreak havoc on your work, cracking and even changing colour, so it’s important to either wait for summer or be prepared with more than just a winter jacket.

Today we look at the two biggest challenges for winter painting and offer some painting tips to get the job done. Just be aware, if you can leave the job until summer, spending the winter home decorating is a better choice, and has more stable results.

The Problem with Painting in Winter

Moisture and temperature are the two biggest problems facing the aspiring winter painter, but both can be controlled. Temperature is the most obvious concern, not simply because it makes the paint thicker. Curing is a delicate process and cold temperatures makes the paint cure slowly and unevenly. Latex paint has an especially difficult time in the cold because the latex particles will harden, leaving you with wasted efforts. You’ll find the application process is also more difficult with thicker paint, another result of cold products. Even spray paint is known to crack in the cold.

Even worse than the cold is dramatic changes in temperature. While you may be tucked away in your warm bed, your paint is left out in the cold and paint hates cooling down. As the sun goes down, the paint will become increasingly viscous, but not evenly. Changing temperatures lead to uneven curing, so the paint will start to blister and peel because it can’t bond to the house properly. Painting vinyl siding can be especially difficult because vinyl shrinks dramatically in cool temperatures and expands in the heat.

Moisture is the second major problem for winter painting. Rain and dew are constant problems, so painters have to be extra careful to minimize moisture to let the paint cure on its own year round. Moisture in the winter, however, is even harder to control.

Winter drizzle and drifting snow will react with your paint in ways that can and will look pretty terrible. Dampness and condensation can lead to discolouring and blushing, ruining all of your outdoor work. With the weather being that much more unpredictable in winter, moisture becomes more difficult to control as well. As temperatures hover around zero, the water can expand, contract, and bond with your paint as well, leading to discolouring and improper drying.

All of these problems can lead to a poorly performing paint job that needs to be redone come summertime.

The Solutions

Cold temperature paints can help with the chilly weather, being specially designed to cure at lower temperatures, usually at around 1.5 degrees Celsius instead of above 10c. A high quality product recommended by your local paint store is a good place to start.

You’ll also have to take your time. Colder paint takes much longer to cure, so make sure you give it longer than usual between coats. Alkyd paints in particular will need time, so give the paint ample time between coats.

We can’t control the weather, but we’re pretty good at predicting it, so check the forecast for both temperature and moisture before starting. There’s no point in painting if rain is on the way, and stretches of relatively stable temperatures are highly recommended.

Make sure to paint between 10 AM and 2 PM to help with the application. Paint thickens in the cold, so it’ll be more malleable during midday. As for mixing, your project will take over some of your more heated areas. Paint is harder to mix when cold, so mix it at room temperature.

If exterior painting has to happen in the colder months, minimize the elements you can control. Scaffolding and controlling the environment can help as well. Tarps and heaters can give you that extra bit of control as well. So, if you just have to get the job done, make sure you’re prepared. And an extra pair of socks will go a long way.

For more advice on getting your winter painting projects completed, give us a call.

3 Great Ideas On How To Use Magnetic Paint

You may have seen a bucket of magnetic paint and wondered, “What can I do with this?” Well, we are going to cover some really cool uses for magnetic paints in today’s article. Before painting with this great material, you should make sure that everything is properly masked. You should also make sure that the area is properly ventilated, as the paint can be quite smelly while it is drying.

Make a Magnetic Chalkboard

By combining chalkboard paint and magnetic paint, you can make a magnetic chalkboard! Stick stuff to it and write on it. These are fun and useful for both kids and adults. Here’s how you can make one of your own.

We recommend using a surface such as Masonite hardboard or something similar to turn into your chalkboard. This way, you can hang it on your wall and move it around later. However, you can paint the chalkboard directly onto the wall.

First, you will need some materials, grab yourself a bucket of magnetic primer, and a bucket of chalkboard paint. You will also want some chalk to season the chalkboard with.

Properly mask off the area you want to paint: these paints can be quite messy! Make sure to clean the surface well so that the primer will adhere.

Apply the magnetic primer to the surface first. Make sure you stir A LOT. Magnetic paint takes a lot of stirring to mix properly. You will likely want to use about 6 coats, as the recommended 3 coats doesn’t usually provide enough iron for low-quality magnets. Be careful of dripping and splatter. Allow 30 minutes in between applying coats.

After letting the coats dry, test out the magnetism with a magnet of your choosing. If it doesn’t stick well enough for your liking, add a couple more coats.

Once you are satisfied with the magnetic qualities, allow two hours for the paint to completely dry before applying the chalkboard paint. Roll on the chalkboard paint and give it 24 hours to dry. Next, rub the entire thing over with the side of a piece of chalk, to season the board. Wipe it off with a damp sponge.

Voila! You now have an awesome magnetic chalkboard.

Hang Recipes and Spices in the Kitchen

You can paint the cabinets or walls in your kitchen with magnetic paint, and stick recipes to the walls to read while cooking. You may also have seen magnetic seasoning jars. Yes, these will also stick to magnetic paint. You could also attach magnets to your cooking utensils and hang them from the magnetic walls as well. The possibilities are endless.

Make a Memo Board for Your Home or Office

Replace that old cork board with a sleek new magnetic wall. This is especially useful for your kids’ rooms. Instead of using thumb-tacks to stick things to the wall, just use magnets. Magnets are after all much cleaner with no chance of pricking your fingers.

You can paint the wall in your office with these and use magnets to hold on memos and announcements.

Use your imagination and you can come up with hundreds of great ideas for using magnetic paint in your home or office. We hope this post has gotten you thinking about the great uses of these paints, and don’t forget if you’re looking for a Toronto magnetic paint dealer, we can help! Share it with your friends on your favorite social media outlet and if you’re especially interested in cool magnetic substances (think magnetic fluids) check out ferrofluid it’s sure to blow your mind!




What’s The Difference Between Interior and Exterior Paints?

Different paints have different properties, and are formulated for different purposes. Interior paint is made to be scrubbed, resist staining, and allow cleaning. Exterior paints are made to combat against fading and mildew. When starting a painting project, it’s important to know the differences between the two and choose the right paint.

In order to understand the difference between exterior and interior paints, you will need to learn a bit about the chemistry behind paint. Read on for an introduction to the main components of all paints.

First, some basics about paint

The components of all paints contain pigments, solvents, additives and resins. In latex paint, the solvent is water, while in oil-based paint the solvent of choice is mineral spirits. The solvent is what causes the paint to be ‘wet’. As paint dries, the solvent will evaporate. You are left with the resins, pigments, and additives, which are the lasting ingredients.  The pigment is the color, which is bound to the surface by the resin.  Resins can be made of epoxy, acrylic or even silicone.

Additives give paint different properties, such as resisting the growth of mildew, making the paint easier to apply, or even making it easier to clean.

In both types (interior and exterior) the solvents and pigments share similarities. You can use either oil-based or water-based paints outdoors, but for interior work oil-based paints are not usually used. The reason is their odor and difficulty to clean-up.

So, what’s the difference?

While there can be many subtle differences, the primary difference between interior and exterior paints is in their choice of resin. You will remember that the resin is what binds the pigment to the surface. In an exterior paint, it is important that the paint can survive temperature changes and being exposed to moisture. Exterior paint also must be tougher and resist peeling, chipping, and fading from sunlight. For these reasons, the resins used in binding exterior paints must be softer.

For interior paint where temperature is not a problem, the binding resins are more rigid, which cuts down on scuffing and smearing.

Where should you use one over the other?

The added resins in exterior paint can cause outgassing, that may last up to 48 hours, but usually continues in small amounts for years. This is one reason you wouldn’t want to use exterior paint indoors. Choose a flat sheen exterior paint for masonry and stucco, as this will allow the surfaces to breathe, and allow moisture to breathe through the paint to escape. Brick walls especially should be allowed to breathe, as moisture transfer is to be expected with brick.

Interior paints are delicate in comparison with exterior paints, but don’t outgas in the same way, making them safer to use indoors. You should still make sure there is adequate ventilation when painting indoors. For an indoor surface, you may need to clean and scrub, choose a glossy finish interior paint, as they resist scrubbing better than flat surfaces, which can smear.

As a final note, we should mention that there are paints that are both interior and exterior, and can serve either purpose. These paints can be quite useful and versatile, but do have some tradeoffs. When in doubt about what type of paint to use, talk to a professional painter, or come into our store and ask our highly knowledgeable staff.

IdeaPaint CREATE, A Custom Whiteboard Paint Solution

whiteboard paint put to use in office space

We no longer carry this product in store; we recommend Notable, a new Benjamin Moore whiteboard product, contact us for details.

White is the new black, at least when it comes to specialized custom solutions for writing on your walls (or other innovative surfaces).

Chalkboard paint has been around for quite a long time now, allowing anyone to paint a blackboard wherever, and whenever they please. But let’s face it, chalk is messy and stinky. Having to deal with a dusty, dirty box of stubby chalk pieces is not pleasant or effective and certainly not welcome in many office environments; this one significant reason why the famous dry erase whiteboard has been met with open arms by business professionals.

The ease of planning, brainstorming, and conveying information is night-and-day on a dry erase surface when compared with its traditional and antiquated cousin, the blackboard. Why is this? It’s not that whiteboards simply had better marketing, or were adopted by famous celebrities – whiteboards have become the new standard for good reasons: they’re clean, sanitary, and quite frankly easy to work with. Storing writing materials is not a messy (and unsightly) ordeal and the surface can be erased to its former glory without creating choking dust clouds.

It’s no surprise then that manufacturing companies have set about creating new and creative implementations for dry erase boards. One of these creations is dry erase paint. In fact, whiteboard paint is nothing new but lately there have been some very interesting developments in this area; a relatively new product, IdeaPaint CREATE, is aiming to takeover this market and with good reason.

Progress, Meet Innovation

Featuring a low-VOC, low-odour formula IdeaPaint CREATE is a whiteboard dry erase paint product that people can love; low-VOC and low-odour means no need to clear out the office to paint that new whiteboard to escape stinky and nauseating paint fumes. This is quite an achievement indeed. However, there are still many people who question the usefulness of whiteboard paint. After all, why bother using this product at all when you can simply run to your local office supply store out and buy a whiteboard to take care of your needs.

First, there are some people who’ve faced this question before, opting instead for the freedom of collaboration that a custom painted whiteboard allows. Who are these people? Oh, just top players from organizations like Reebok, The North Face, Hubspot, Welch’s, and Berklee College of Music; people who firmly understand that achieving results requires an appropriate and effective solution.

These are people who have opted, instead of buying custom built traditional (and very expensive) whiteboard solutions, to choose an affordable and customized painted whiteboard option. These solutions aid them in their day-to-day operations by allowing them to collaborate with their colleagues and clients in innovative and novel ways.

Second, we address a topic already mentioned, cost. Many people who investigate whiteboard paint for their office are looking for a specialized dry erase solution. This means either a large-scale solution, or a highly specialized and custom solution. Purchasing and installing a solution of this sort can make those with even the largest budget’s cringe.

Choosing dry erase paint is an affordable alternative to expensive bespoke crafted whiteboards, and can be easily installed by professional painters providing little disruption to daily business and office on-goings thanks to IdeaPaint’s special low-VOC and low-odour formula.

Third, this one is the kicker – a custom painted dry erase board does not even need to be white. IdeaPaint has developed three separate colour options for their CREATE product line. White, black, and clear – yes, this means you can have a black whiteboard! A clear dry erase top-coat can allow for particularly creative solutions; imagine large scale wall calendars, massive task lists, or other permanently organized information structures.

You simply paint the graphic design you want on the surface, and cover with a top-coat of clear dry erase paint.